Massage Envy franchise
Massage Envy is a membership-based spa chain offering massage, stretching and skin care services. Members pay a monthly fee for a set number of services, which gives franchisees recurring revenue. At the end of 2025 there were 993 Massage Envy locations in the US, all franchised.
- Cost to open
- $696K–$1.05M
- Franchise fee
- $45,000
- Royalty
- 6%
- Locations, 2025
- 993−90 in 3 yrs
Compare with similar brands Estimate your costs
Company snapshot
- Franchisor based in
- Scottsdale, Arizona
- Territory
- Protected territory
- Financing
- None offered
From ME SPE Franchising, LLC’s 2026 filing.
How much a Massage Envy franchise costs
Opening one Massage Envy location costs an estimated $695,870 to $1,046,506. That covers the franchise fee and everything else needed to open, through the first months of working capital.
Source: ME SPE Franchising, LLC, 2026 filing, page 32
Massage Envy franchise fee
The franchise fee is $45,000, for a first location ($35,000 for later ones, $36,000 for a veteran's first). You pay it when you sign the franchise agreement.
Source: ME SPE Franchising, LLC, 2026 filing, page 26
Royalty and ongoing fees
| Royalty | 6% of gross sales, paid weekly. |
|---|---|
| Brand or marketing fund | 2% of gross sales |
Source: ME SPE Franchising, LLC, 2026 filing, page 27
Sales and earnings
Shares figures Massage Envy publishes sales or earnings figures for its locations: it reports fiscal 2025 gross sales by quartile for the 989 locations open all year. The full tables, with notes on which locations are counted, are in its filing.
Source: ME SPE Franchising, LLC, 2026 filing, page 66
Locations opened and closed
| Year | Franchised | Company-owned | Closed |
|---|---|---|---|
| 2023 | 1,053 (−30) | 0 | 40 |
| 2024 | 1,009 (−44) | 0 | 45 |
| 2025 | 993 (−16) | 0 | 19 |
Closed or left counts terminations, non-renewals, locations bought back by the franchisor and locations that stopped operating.
Source: ME SPE Franchising, LLC, 2026 filing, page 71
How Massage Envy compares
Of the 6 massage franchises on this site, Massage Envy is the 5th cheapest to open and the largest by number of locations.
| Measure | Massage Envy | Typical massage |
|---|---|---|
| Cost to open, low end | $696K | $543K |
| Royalty | 6% | 6% |
| Closed or left per year | 3.3% | 3.1% |
| Change in franchised locations, 3 yrs | −8.3% | +9.5% |
| Shares earnings figures | Yes | 6 of 6 |
Typical is the median across the 6 brands in massage franchises.
Other massage franchises
Massage Envy franchise questions
Does Massage Envy help with financing?
No. Massage Envy does not offer financing or guarantee loans or leases, so buyers arrange their own, usually a bank or SBA loan.
Do Massage Envy franchisees get a protected territory?
Yes. Massage Envy assigns a protected territory where it won't open or license another location while you meet the agreement's terms.
Is Massage Envy growing or shrinking?
Over the last 3 years 14 franchised locations opened and 104 closed or left, a net change of −8.3%. About 3.3% of locations closed or left each year. That is in line with the 3.1% typical for massage franchises.
How does Massage Envy compare with other massage franchises?
Of the 6 massage franchises here, Massage Envy is the 5th cheapest to open (low end $696K against a $543K median) and the largest by number of locations. Its 6% royalty is in line with the 6% median.
Does Massage Envy say how much franchisees make?
Yes: it reports fiscal 2025 gross sales by quartile for the 989 locations open all year. Your results can differ; the filing explains which locations are counted.
Where is Massage Envy based?
ME SPE Franchising, LLC is based in Scottsdale, Arizona.